RaSouL Apparel Ltd.
RaSouL Apparel atelier

Maison de Couture · Est. 2007

RaSouL

An independent couture house. Italian-made footwear, signature fragrance, and tailored pieces cut for those who dress with intention.

Made in ItalyCouture CraftsmanshipIndependent Since 2007Designed by HandMade in ItalyCouture CraftsmanshipIndependent Since 2007Designed by Hand

The House

We do not chase the season. We build a wardrobe meant to outlast it — leather sourced from Italy, wool tailored with patience, and a signature scent composed to be remembered.

Founded in 2007 by designer Dee Boyd, RaSouL Apparel Ltd. is a couture label, not a trend. Every piece carries the monogram and the conviction behind it.

The Heritage Line

Worn by name,
signed by hand.

Beyond the runway pieces, the house keeps a spirited heritage line — monogram crewnecks, script tees, the signature cap, and our playful Monkey Biz capsule — alongside the everyday essentials: eyewear, underwear for men and women, and finely knit socks. These are the pieces you live in.

The Signature Crewneck

The Signature Crewneck

RaSouL Script Tee

RaSouL Script Tee

The Monogram Cap

The Monogram Cap

The Atelier Letter

First looks. Private releases.

Join the list for new collections, fragrance launches, and invitations to private appointments before anyone else.